Bradesco Bank in Association with Luiz Carlos Trabuco

Published on Author RM2000

     The corporate world is a place of patience and hard work. For you to rise, you have to be patient. Everything that is rewarding takes time to grow. The leaders of the large conglomerates are people who have been in the industry for a substantial amount of time. They know all the possible changes that could occur in the industry. The wise thing to do is learn from them and become better executives as we wait for our rise.

Luiz Carlos Trabuco is a good example who aspiring bankers can look up to, to learn something. He is the Chief Executive Officer of Bradesco Bank in Brazil. The bank is ranked as the second largest private bank in the state of Brazil. The bank has 150 executives and six board members. He works alongside this team to serve their 28 million customers.

The success of Luiz Carlos Trabuco was not by luck. Before leading the industry, he had been in the company for more than four decades. He joined the banking industry at the age of 18 years after school. Luiz Carlos Trabuco is an alumnus of the University of Sao Paulo, where he studied Philosophy, Sciences, and Letters. He then proceeded to earn his master’s degree and studied Socio-Psychology in the Foundation School of Sociology and Politics in Sao Paulo.

Luiz Carlos grew gradually in the banking industry. In his career, he has worked in multiple units of the conglomerate. He, therefore, knows what is expected in every unit of the firm. He also understands the culture of Bradesco having given it four decades of his life.

When Luiz Carlos Trabuco became the CEO of the firm, things were not easy. The firm was going through a rough path. Another upcoming institution was threatening to take over the dominance of the Bank. The firm was affected, and the firm’s sales were reducing. At the time, one thing that could have helped is to buy other banking firms to regain its leverage. The challenge was no small firm was willing to be bought off by the big conglomerates. Under the leadership of Luiz Carlos Trabuco, the firm was able to get past the storm and regain their power.

Final Verdict

The leadership of Trabuco has been of significant help to the Bradesco Company. His leadership skills are excellent, and his strategies saved the organization.

Bradesco bank does not have any fears of ever losing their say in the market as they were able to gain their grip on the industry finally.